Is Apple Going To Bed With Bing?
posted on: 2010-01-24 22:42:58 by Soo-Young
tags: internet news

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The internet is a big part of my life, and I can't help but keep up with the industry. Recently, I read an article on Mashable about how Apple might change their default search engine from Google to Bing. This is driven mainly by the inroads Google is making in the mobile phone market with Android and the Nexus One. I'm not sure about the technology that drives Bing, but I have a very strong feeling that Google's search results are of a better quality than Bing's.

I really think if Apple wants to play the game with Google, they should build their own search engine and brand it like any of their other products (cool, chic, and classy). I'm sure they could drive droves of mac-heads to their search engine just based on the power of their brand. It seems like a much better idea, at least in my mind, to create their own search engine instead of partnering with a second rate search engine like Bing.

I couldn't help but notice the homepage for Bing has an image of, what looks to be, an arctic cat. Apple's latest version of their operating system, Mac OS X, is named Snow Leopard. Coincidence? Heh heh.